DraftKings Teams up with American Cornhole League: DraftKings Sportsbook and the American Cornhole League (ACL) have announced a new partnership that will begin during this 2021 season. Cornhole is a growing sport in the United States, and this new partnership should help make the sport even more popular.

This deal will make DraftKings the official sports betting partner of the ACL, and betting matchups will now be featured on the site. The ACL is hoping that by being a new betting market, fans will fall in love with the sport.

There will be free-to-play pools offered at DraftKings Sportsbook, and the ACL will be tasked with sponsoring these contests. Gaining fans has been a tough sell for the ACL, but aligning with DraftKings is a major step.

DraftKings will have access to official league data, marks, and logos, and that information will be used to create a unique ACL betting experience. The ACL is also receiving marketing rights and can promote its upcoming matches on the DraftKings sports betting app.

Another benefit of this deal for the ACL is that DraftKings will stream live ACL matches and events on YouTube, Twitch, and Gamecenter. ACL matches can be found on certain television markets, but this will bring a new set of eyes to the sport.

Players Used to Promote League

Sports bettors will also start to learn about some of the top players in the ACL as DraftKings plans on using some of the biggest stars to run promotions for upcoming events. If you live in a state with a DraftKings Sportsbook app available, prepare to see ACL stars being featured on the site.

ACL competitors will also be asked to create unique content to be featured on the DraftKings site and on other social media channels. This could be specific content about a player or could be general content about an entire event.

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ACL Bag Brawl Coming Soon

The American Cornhole League has a busy 2021 schedule, with both open and National events on the schedule. The 2021 ACL Cornhole Mania event in Wichita, Kansas, just concluded, and the next event will be on the big stage.

The 2021 ACL Bag Brawl is set to take place on April 30-May 2, and this will be the first official event that is played under this new partnership. The Westgate Casino and Resort in Las Vegas, Nevada, will host this National event.

In August, the 2021 ACL World Championships will be held at the Rock Hill Sports and Events Center in Rock Hill, South Carolina.

DraftKings Continues to Expand

DraftKings broke into the market in the United States as a Daily Fantasy Sports operator back in 2012. It is still one of the biggest DFS operators in the US, but it has also turned into sports betting giant as well.

DraftKings Sportsbooks is currently available in 12 different states in the US, but that list is expected to grow in 2021. Forming a partnership with the ACL won’t help the site become more popular, but it will add some new betting markets to the site.